Agency Ten22 Founder Honored for Content Creation and Media Outreach in Health IT
Alpharetta, GA — April 12, 2016 — Agency Ten22 is excited to announce that Founder and Chief Content Officer, Beth Friedman, RHIA, has been chosen as PR Professional of the Year at the Healthcare IT Marketing and PR Conference. Focused on healthcare B2B marketing, the Healthcare IT Marketing and PR Conference (HITMC) is a two-day event featuring the latest trends, techniques and best practices in social media, marketing, PR and much more. The award was presented April 7, 2016 in the presence of all conference attendees.
“Working with Beth Friedman and Ten22 has been an absolute pleasure. Beth’s understanding of the industries, in both healthcare and marketing, has given us an edge in expanding our business presence in the marketplace,” said Ten22 client Debi Primeau, MA, RHIA, FAHIMA. “She is a true PR professional who cares about her clients’ success.”
Ms. Friedman and her writing team provide in-depth content in multiple areas of healthcare—ICD-10 coding, health information management, CDI, NLP, telemedicine, revenue cycle and more. For her largest client, CIOX Health, the agency secured a total of 86 content marketing opportunities, including articles, blogs and speaking sessions in 2015.
The secret to Friedman’s success is relationships. By developing strong working relationships with healthcare industry editors, she has secured countless editorial placements and speaking sessions across all major healthcare trade associations, including HIMSS, AHIMA, HFMA, HCCA and ACDIS. Beth also achieves regular contributions on her clients’ behalf to publications such as Health Data Management, HFM, JAHIMA, ICD-10 Monitor, Executive Insight, For The Record and many more.
See Beth Friedman in action. Watch her 60-second video on how to write a killer positioning statement here.